Results
Concrete outcomes and customer success stories. Makes the product's impact tangible with quantifiable metrics or transformation narratives.
When to use
Product has specific outcomes, metrics, or customer success stories. Place after features.
When to skip
Product is too new to have real results. Don't fabricate metrics.
Variant 1 of 2
Metrics
3-4 quantifiable results (percentages, time saved, multipliers). Each needs a number and context.
Results / metrics
What our users achieve
+104%
Average conversion rate increase after switching to PiratePage copy
5 min
From blank page to complete landing page structure
3x
More signups compared to DIY homepage attempts
“The numbers surprised even us.”
— PiratePage team
Variant 2 of 2
Story
Specific customer transformation story with clear before/after narrative and a quote.
Results / story
How CloudSync doubled their signups
The Challenge
CloudSync had a great product but their homepage was a wall of jargon. Visitors bounced within 5 seconds. The team spent 3 weeks rewriting copy with no improvement.
The Result
After running through the PiratePage wizard, CloudSync had a complete landing page in 12 minutes. The copy was specific, benefit-driven, and passed the squint test. Signups doubled in the first week.
“We went from 3 weeks of struggling to 12 minutes of clarity. PiratePage just gets it.”
— Jake Morrison, Founder of CloudSync